Cox Digital Solutions

Cox Digital Solutions provides compelling solutions connecting advertisers with engaged users and publishers with quality brands. rno1 was responsible for rebranding the organization, relaunching the company web site, leveraging modern technologies to transform this brand for growth. We managed to take a well-known, established brand to the next level.

visit coxdigitalsolutions.com

Cox Digital Solutions

For Cox Digital Solutions, the branding process began looking at the intersection between: local, national and technology. These three market segments + offerings became visually expressed as three abstract, interwoven circles, built into the new CDS Identity. It’s modern edge and dynamic form gave it the opportunity to stand out in a crowded space.

Cox Digital Solutions

When building + shaping the new Cox Digital Solutions Identity, the aim was to create a premium, modern look and feel that represented the evolution of this online network (part of Cox Media Group). It did just that.

Cox Digital Solutions

The Cox Digital Solutions web site, while minimalist, engages + connects at every touch point. It exudes a professional and modern look which best supports its value add as a growing + thriving online network.

Cox Digital Solutions

Building + shaping a new brand all begins with creating a cohesive look and feel that connects at every touch point. When creating a series of Ad Banners for CDS, displayed across a wide variety of online destinations, partner and affiliate sites, this very idea was always top of mind. The driving call to action was placed on the three major offerings: local | national | technology.

Cox Digital Solutions

In today’s digital world it’s hard to imagine seeing anything “offline”, anymore. While CDS and it’s core offerings are deep rooted in the online space (as a growing + thriving online ad network), we followed a similar strategy in crafting + creating design collateral for the new brand. It’s all about first impressions, online or offline. The CDS team are now armed and ready for interactions at every touch point.